Real Betis Balompié will now be much closer to their fans across Europe by becoming the first team in Spain -and second in the whole world- to launch their Club Store at Amazon.es, Amazon.it, Amazon.fr, Amazon.de and Amazon.co.uk simultaneously. Thanks to these shops, the online search for Real Betis official products will be much easier and simpler, making the Green and White colours available for Amazon costumers in all these countries. From today, Betis fans will find in the Club Store at Amazon not just Kappa products, but a wide range of licensed items and Real Betis products from previous seasons.

This project is part of Real Betis' international development strategy that the club is undertaking in recent years in order to strengthen their presence at global level along one of the world's best-known brands.

 

"Real Betis has millions of fans all over the world and is currently playing European competitions. It's really important for us to get our official products closer to all our fans in and outside Spain and, thanks to Amazon, we are now open at five European countries at the same time. It is a new bid from Real Betis to be a global club through new technologies", said Real Betis business general manager, Ramón Alarcón.