Real Betis and the multinational AUS Global have reached an agreement to renew their sponsorship contract, extending their partnership until the 2027/28 season. Under this agreement, the international trading company's logo will continue to feature on the first team's match shorts during LALIGA and Copa del Rey matches and, as a new development, will also appear on the women's first team shorts.

Since the beginning of their partnership in the 2023/24 season, AUS Global has accompanied Real Betis through key moments of sporting, social, and institutional growth.

"We are delighted to announce the official renewal of our sponsorship partnership between AUS Global and Real Betis Balompie. Since the inception of our collaboration, Real Betis has not only demonstrated a tenacious competitive spirit?both in La Liga and on the European stage?but has also earned the respect of fans worldwide through its professional and transparent approach to club operations. This ethos aligns perfectly with the core values of professionalism, transparency, and efficiency that we, as a forex margin trading platform, steadfastly uphold," explained Naima Dayf, CEO of AUS Global. 

For the multinational, continuing this partnership is also a major step toward expanding into new markets. "This renewal represents not merely a continuation of the mutual trust and synergy between our two organizations, but also a significant milestone in our strategic efforts to deepen our engagement in global sports marketing and to bridge the markets of Latin America and Europe. Moving forward, we will continue to stand shoulder to shoulder with Real Betis, delivering even more thrilling moments to investors and fans across the globe, while simultaneously enhancing our FinTech services to empower every user to execute precise strategies and advance steadily on the pitch of the financial markets," she added.

Ramón Alarcón, CEO of Real Betis, also spoke positively about the renewal of this agreement with one of the international companies that has been associated with the club in recent seasons. "It has been nearly three seasons with AUS Global, which made a strong commitment to our Club by placing its brand on our official kits. This partnership has been highly fruitful, with joint international growth. Over the next two seasons together, we aim to strengthen this bond and continue growing," he stated.

AUS Global is an Australian company founded in Melbourne in 2003. It operates globally, with offices around the world: Sydney, London, Dallas, Singapore, Hong Kong, Dubai, Kuala Lumpur, Hanoi, Lima, and Nicosia.

Throughout its years of expansion, it has established itself as a multinational offering financial services through an innovative technological platform. It provides brokerage services in stock trading and asset management across various financial products, including securities, futures markets, currency pairs, CFDs, and funds, serving both individual and institutional clients worldwide.